Robin Kneich for City Council

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Robin Kneich, a political newcomer, won a City Council At-large seat in a race featuring 5 candidates. Robin was able to successfully communicate her issues of jobs and neighborhood revitalization, including the important but little understood concept of light manufacturing.

Robin Kneich, a political newcomer, won a City Council At-large seat in a race featuring 5 candidates. Starting as an asterisk in the polls, Robin defeated better-known candidates by focusing her communications efforts through mail. She even renounced yard signs! A six-piece mail plan was designed, highlighting her focus on jobs and neighborhood revitalization. Robin was able to successfully communicate her issues to the voters, including the important but little understood concept of light manufacturing. A post-election analysis showed that Robin surged among households targeted by our mail plan, turning her from an unknown candidate into a Denver City Council At-large representative.

RBI Strategies and Research

1900 Grant St., Suite 1170
Denver, CO 80203

Phone: 303.832.2444